SPOTSTYL is a 100% Pure Mulberry Silk Sleep & Hair Accessories brand. Backed by science & crafted with love, care & attention to detail; our anti-hairfall, anti-aging, hypo-allergenic & strand-sensitive silk products are trusted by dermatologists & loved by beauty-experts alike! Switch to silk & watch the magic unveil.

MARKETING &amp; BRANDING INTERN Job location: Panchsheel Enclave, New Delhi (On-site), Paid Position Marketing Intern Responsibilities: ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Assist marketing team in daily tasks like replying to comments, reaching out to influencers, branding, packaging design etc.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Study competitors and come up with new and trending ideas·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Assisting with daily administrative and branding duties·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Assisting and creating new social media reels ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Should not be shy to enact for social media reels·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Creative ideation for new &amp; trending content creation for social media ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Helping with the planning of marketing campaigns including ads, banners, events, launches etc.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Contributing to the creation of mock-ups, WhatsApp campaigns, email campaigns, and social media content&nbsp;Marketing Intern Requirements: ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;A graduate or post graduate degree in fashion, marketing, communications, or a similar field.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Familiarity with social media platforms such as Instagram, Facebook, Pinterest, LinkedIn, Youtube.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Great understanding of the latest marketing trends and techniques.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Excellent verbal and written communication skills.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Must have a passion for fashion marketing Benefits:·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;A highly dynamic role with potential for growth into a full-time role very quickly, within a fast-growing start-up·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Time, budget and guidance to invest in your personal and professional growth·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;A continuous learning environment in a fast-moving startup culture·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Centrally located office in Panchsheel Enclave, New Delhi PAID Internship: 4k- up to 12k per month (Subject to confirmation based on candidates skills) Minimum 3 months internship – can be extended to 6 months or full-time entry-level role depending on candidate’s performance&nbsp;

Job descriptionPerformance Marketing Associate - Women's E-Commerce Lifestyle BrandRequired: 2-5 yrs. experience running paid ads for an e-commerce lifestyle brandThe ideal Performance Marketing Associate at Spotstyl is a results-driven, entrepreneurial and creative out-of-the-box thinking digital native with a get-things-done attitude, who wants to thrive in a fast-paced start-up environment.What separates you from other marketers is your relentless drive for running new tests and experiments on a regular basis. You love data, but even more, you actually love implementing changes based on those findings – instead of just creating dashboards.You’ll have an important role to play in scaling up Spotstyl marketing efforts across all paid &amp; unpaid channels.DAY-TO-DAY RESPONSIBILITIES: <ul><li>Managing paid ad campaigns across search, display, social, email, SMS, Whatsapp and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance</li><li>Achieving sales targets through strategic Facebook, Instagram &amp; Google ads – running campaigns from start to finish: Strategy, content creation, ad copyright, building audiences, detailed targeting, bidding &amp; optimization of ad spend with the ultimate goal of achieving sales conversions</li><li>Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI’s.</li><li>Optimising campaigns across multiple channels to deliver the best return on investment</li><li>Formulate overall digital marketing plan and budget as per the strategic business objectives</li><li>Continuously monitoring performance, key metrics and ROI against the business goals set across the funnel, to ensure constant optimization in click-throughs and conversion – at a campaign, platform, media and creative level</li><li>Optimising SEO for website to organic traffic &amp; sales</li><li>Identifying &amp; building new online sales growth channels to increase visibility &amp; sales across new audiences</li><li>Work with the brand team to enhance efficiencies of creatives and campaigns and test out different content forms for optimization – while maintaining consistency in brand tonality</li><li>Doing competitor &amp; market analysis, trends research &amp; forecasting to better position the brand</li><li>Doing detailed analysis of paid &amp; unpaid campaigns across different platforms to optimize for sales growth</li><li>Identifying replicable marketing strategies, tactics and channels that address business pain points and convey product benefits to drive new customer acquisition – with an implement, test, and measure mind set</li><li>Writing &amp; creating content for marketing ads, campaigns and landing pages</li><li>Testing different value propositions and messages across different channels to find the best angle to introduce our product for each target group</li><li>Building and running A/B tests across landing pages and the homepage</li></ul>REQUIREMENTS <ul><li>Minimum experience of 2-5 years in paid performance marketing for an E-Commerce Lifestyle Brand</li><li>Should have managed large scale campaigns &amp; budgets – majority of which should have been performance spends</li><li>Must have proficient experience in executing SEM, Google display and re-marketing campaigns across tools / platforms</li><li>Must have prior SEO related Link building experience</li><li>Must have prior experience in setting up and running campaigns across various tools within the Google suite, Facebook, programmatic, and network buys</li><li>Thorough understanding, technical and operational know-how of web and mobile analytics tools</li><li>Familiar with A/B tests and spend scaling experiments for campaigns</li><li>Self-starter, should be able to perform in a highly dynamic environment</li><li>Sharp analytical skills and data-driven thinking</li><li>Ability to build and successfully manage mid-size teams and demonstrate leadership</li><li>Proficient in AdWords, Google Analytics, re-marketing</li><li>E-commerce sales growth hacker</li><li>Out-of-the-box, innovative &amp; relentless approach to sales growth</li><li>Preferred to have experience in Hotjar, Semrush, Hubspot and/or other similar tools within the growth stack</li></ul>MINIMUM QUALIFICATIONS: <ul><li>Bachelor’s Degree in Marketing, Business or Engineering</li><li>Minimum 2-5 years of professional experience doing mainly PPC-advertising either in an agency or in-house for a Lifestyle E-Commerce Brand</li><li>Excellent verbal &amp; written English communication skills</li></ul>DESIRED SKILLSPerformance Marketing, Fb + Google Paid Ads Optimisation&nbsp;BENEFITS <ul><li>A highly ambitious role with potential for growth into senior positions &amp; managing a team within a fast-growing start-up</li><li>Time, budget, and guidance to invest in your personal and professional growth</li><li>A continuous learning environment in a fast-moving startup culture</li><li>Centrally located office in Panchsheel Enclave, New Delhi</li></ul> Instagram: @SPOTSTYLWeb: www.spotstyl.com Share your updated resume here at hello@spotstyl.com [ Performance Marketing Executive]

Shopify Web Developer – FREELANCER &nbsp;What we are looking for: We are seeking an experienced Shopify Developer who will be a critical member of our e-Commerce development team. Responsibilities: ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Act as&nbsp;Shopify&nbsp;expert, specializing in all facets of the e-commerce platform.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Manage our Shopify e-commerce website with existing themes that require customization·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Work with our operations team to design and deliver new features for the websites to constantly improve user experience ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Develop integrations with lending platforms, build new user experiences and work on already created stores·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Ability to integrate &amp; setup supplementary e-commerce tools like email marketing, Whatsapp marketing, Google analytics, SEO tags, site speed improvement etc. ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Executing Conversion Rate Optimization (CRO) techniques to improve click through rate &amp; conversion rate on the website ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Make tweaks &amp; adjustments to website to improve site speed, UI/UX experience, check out experience·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Update the website with new banners, codes etc. during sale periods ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Collaborating and maintaining expectations across all stakeholders Requirements ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Minimum of 2-4 years of experience in Shopify E-commerce Website Development·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The Candidate should have hands-on extensive experience in Customizing Shopify Templates.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Develop Shopify Websites, Design Shopify Themes, Upload Products, Add Product, Price/Description, Integrate Payment Gateways, Shipping Methods, Taxes, Invoices etc.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Using online tools for collaboration, bug tracking, project tracking, and Git repository.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;End-to-end knowledge of the e-commerce cycle (from site creation to order completion).·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Ability to create Shopify apps and/or advanced customizations·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The candidate should have strong knowledge of liquid programming language·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Strong working knowledge of Javascript, HTML, CSS and SCSS·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Willingness and desire to learn new technologies and languages·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Generate custom-tailored&nbsp;Shopify&nbsp;theme and altering pre-existing template.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Familiarity with Agile methodologies·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Strong ability in analysing and fixing bugs·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Strong focus on writing and deploying clear, readable, and testable code·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Must be able to work with tight deadlines.·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Excellent communication skills required.&nbsp;NOTE : This is a FREELANCE/PART-TIME remote work role. &nbsp;Instagram: @SPOTSTYLWeb: www.spotstyl.com

Edit 25 Lifestyle Private Limited

Marketing & Branding Intern

Performance Marketing Executive

Shopify Developer