Company Name: YourBulkSMS

Location: Indore, M.P

Employment Type: Full-Time

About Us

YourBulkSMS is a leading provider of innovative bulk SMS solutions, empowering businesses to connect with their audience effectively. We are seeking a highly skilled and motivated Digital Marketing Manager to drive our online presence, enhance campaign performance, and manage client relationships.

Key Responsibilities

As the Digital Marketing Manager, you will:

1. Google and Meta Ads Management

• Develop, implement, and optimize ad campaigns on Google and Meta platforms to drive targeted traffic and conversions.
• Conduct keyword research, audience segmentation, and budget management.
• Monitor and report on campaign performance using analytics tools.

1. SEO (Search Engine Optimization)

• Perform on-page, off-page, and technical SEO to improve website ranking and visibility.
• Conduct keyword research, competitor analysis, and content optimization.
• Work with developers to fix technical SEO issues and improve site architecture.

1. Social Media Optimization & Management

• Create, curate, and manage engaging content across social media platforms.
• Develop strategies to grow followers, increase engagement, and drive website traffic.
• Analyze social media performance metrics and provide actionable insights.

1. Pay-Per-Click (PPC) & Performance Marketing

• Plan and execute PPC campaigns across platforms, ensuring maximum ROI.
• Track and analyze ad performance and suggest improvements for better outcomes.

1. Email Marketing

• Design and execute targeted email campaigns to nurture leads and retain customers.
• Monitor email campaign performance and make data-driven optimizations.

1. Client Handling

• Communicate effectively with clients to understand their marketing needs and objectives.
• Provide regular updates, reports, and recommendations to clients to ensure satisfaction and retention.
• Manage client expectations and deliver on agreed KPIs.

Required Skills and Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 3+ years of experience in digital marketing roles.
• Expertise in Google Ads, Meta Ads, and SEO (on-page, off-page, and technical).
• Proficiency in social media platforms and tools like Facebook Business Manager, LinkedIn, Instagram, etc.
• Strong knowledge of PPC, performance marketing, and email marketing strategies.
• Hands-on experience with analytics tools like Google Analytics, SEMrush, and Ahrefs.
• Excellent verbal and written communication skills for client interaction.
• Strong problem-solving and analytical skills.

Preferred Qualifications

• Certification in Google Ads, Meta Ads, or SEO, SMO, SMM
• Knowledge of marketing automation tools.

What We Offer

• Competitive salary and performance-based incentives.
• Opportunity to work with a dynamic and innovative team.
• Professional growth and development opportunities.
• Flexible working hours and a positive work environment.

How to Apply

Send your updated resume and a cover letter detailing your experience and achievements to hr@yourbulksms.com. Please include "Digital Marketing Manager - YourBulkSMS" in the subject line.