Digital Analytics Architect

Chennai
Full-Time
Senior: 7 to 10 years
7L - 15L (Per Year)
Posted on Feb 05 2024

Not Accepting Applications

About the Job

Skills

Google Tag Manager
Google Analytics
Web Analytics
matamo
tableau
power bi

Position Overview:

We are hiring an Analytics Architect with 4 to 6 years of experience in web analytics. The ideal candidate should have expertise in Adobe Analytics or Google Analytics and familiar with other web site tracking technologies such as tag managers, CDPs, server-side implementations, basic HTML, CSS, JavaScript etc.


Responsibilities:

Utilize tech skills to deliver and manage web and mobile analytics projects, ensuring timely delivery and quality standards.

Lead and guide a team of analytics developers and junior architects providing them with resources and support.

Implement tagging solutions based on business goals.

Solve Analytics challenges using best practices.

Collaborate with stakeholders to gather requirements and to provide for effective solutions.

Create and validate report suites and workspaces.

Ensure smooth production with post-implementation checks.

Configure Analytics tools through Launch for various needs.

Assist mobile and portal developers in testing and troubleshooting.

Customize tagging and collaborate for UAT testing.

Transform requirements into actionable dashboards and reports.

Monitor application performance, traffic, and user behavior.

Share automated reports and provide optimization suggestions.


Qualifications:

Bachelor's degree in Computer Science, Software Engineering, or a related field.

4 to 6 years of experience in web analytics or technical marketing

Strong Understanding of various technologies being used in the digital transformation space.

Client handling experience

Previous experience in team / people management

Strong problem-solving and communication skills.

About the company

Xerago is a marketing company that is adept at solving practical, hard-to-solve marketing problems using a combination of marketing communication, marketing analytics and marketing technologies. Xerago’s solutions span the entire marketing spectrum • Make your digital presence cohesive • Acquire new-to-brand customers • Engage and grow value from existing customers ...Show More

Company Size

201-500 Employees

Headquarter

Chennai