Front office executives greet everyone who enters. This action sets up a positive interaction that reflects well on the employer.In addition to serving on-site guests, front-office executives take care of incoming calls. They provide basic information, such as hours of operation or directions to the place, and direct other inquiries to the appropriate staff member. Front office executives may be called upon to perform routine clerical and administrative jobs, such as sorting mail, filing, entering data, and signing for packages. As one of the company’s main ambassadors, front office executives try to build excitement and convey information. At a college admissions office, for instance, they may pass out welcome folders to students and their parents to look at while they wait for an interview. A front office executive at a resort may ask patrons if they are familiar with the organization’s reward program and explain how it operates. Before guests leave, front office execs may hand them cards to rate satisfaction or insist they take a complimentary company-logo pen.