Facebook Insta and Google Ads Specialist

Responsibilities:

• Develop and implement strategic paid marketing campaigns on Google and Facebook Ads platforms

• Conduct in-depth keyword research and competitive analysis to inform campaign strategy

• Ad creative, ideas of landing pages design, and other campaign assets to drive engagement and conversions

• Monitor and report on campaign performance, including key metrics such as ROI, CTR, CPA, and conversion rates

• Collaborate with internal teams to ensure that campaigns align with overall marketing and business goals

• Stay up-to-date with industry trends and best practices, and recommend new strategies for improving campaign performance

Requirements:

• Minimum of 2-3 years of experience in Paid Marketing (Facebook Insta and Google Ads) with a focus on Google and Facebook Ads

• Proven track record of developing and executing successful paid marketing campaigns

• In-depth knowledge of keyword research, ad creation and optimization, and performance analysis

• Strong analytical skills and proficiency in data analysis tools such as Google Analytics and Excel

• Excellent English communication and collaboration skills, with the ability to work effectively with cross-functional teams