Company Overview

Vilvah is a dynamic and rapidly growing direct-to-consumer ecommerce brand that specializes in offering sustainable, safe. and natural skincare and haircare products. With a commitment to sustainability, ethical sourcing, and customer satisfaction, Vilvah has quickly become a prominent player in the beauty and wellness industry.

Job Overview

We are seeking a highly skilled and experienced Performance Marketing Executive to join our team at Vilvah Store Private Limited. As the Performance Marketing Executive, you will be responsible for developing and implementing strategies to drive customer acquisition and revenue growth through various digital marketing channels. This is a mid-level position requiring 1 to 3 years of experience. The job location is Coimbatore and it is a Work from Office job. This is a full-time position.

Qualifications and Skills

• Master's in Marketing or related field
• 1 -3 years of experience in Performance Marketing or Digital Marketing
• Proven track record of driving customer acquisition and revenue growth through Digital Marketing Channels
• Strong analytical skills and ability to interpret data and make data-driven decisions
• In-depth knowledge of Market Research, Market Analysis, and Forecasting
• Experience in Search Engine Optimization (SEO) and Digital Marketing Analytics
• Excellent communication and collaboration skills
• Ability to multitask and manage multiple projects and deadlines
• Strong problem-solving skills and attention to detail

Roles and Responsibilities

• Develop and execute Digital Marketing strategies to drive customer acquisition and revenue growth
• Conduct Market Research to identify target audiences and understand market trends and competitive landscape
• Optimize performance marketing campaigns through Data Analysis and ongoing testing
• Manage and optimize website content and landing pages for maximum conversion
• Collaborate with internal teams to develop creative assets and landing pages for campaign initiatives
• Monitor and analyze key performance indicators (KPIs) to ensure marketing goals are met
• Manage budgets and allocate resources effectively to achieve maximum ROI
• Stay updated with the latest trends and best practices in performance marketing