Job Title: Digital Marketing Executive

Location: Ahmedabad (On-Site)

Experience Required: Minimum 2 years in digital marketing from IT Background

Preferred -Immediate Joiner

Key Responsibilities:

• Digital Marketing Strategy
• Assist in developing and implementing digital marketing strategies to promote the company’s products or services.
• Monitor and optimize online marketing campaigns across platforms.
• Search Engine Optimization (SEO)
• Perform on-page and off-page SEO activities to improve organic rankings.
• Conduct keyword research and implement best practices to enhance website traffic.
• Social Media Management
• Plan, create, and post content on social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Run paid social media campaigns and monitor performance metrics.
• Pay-Per-Click (PPC) Campaigns
• Manage Google Ads, Bing Ads, and other PPC campaigns to drive qualified traffic.
• Analyze campaign performance and make data-driven adjustments to maximize ROI.
• Content Marketing
• Collaborate with content teams to create engaging blogs, videos, and infographics.
• Ensure content aligns with brand guidelines and marketing objectives.
• Email Marketing
• Design and execute email marketing campaigns.
• Analyze email metrics (open rates, click-through rates, etc.) and optimize for better performance.
• Web Analytics
• Use tools like Google Analytics, SEMrush, and other platforms to track and report on website and campaign performance.
• Provide actionable insights based on data analysis.
• Marketing Automation
• Manage CRM systems and marketing automation tools to enhance lead nurturing and conversion.
• Trend Monitoring
• Stay updated with the latest trends and technologies in digital marketing.
• Suggest innovative strategies to keep the company ahead of competitors.

Qualifications and Skills:

• Bachelor’s degree in marketing, Business, Communications, or a related field.
• Proven experience in digital marketing with measurable success.
• Proficiency in tools such as Google Ads, Google Analytics, Facebook Ads Manager, and SEO tools like SEMrush or Ahrefs.
• Excellent communication and content creation skills.
• Strong analytical skills to assess campaign performance and ROI.
• Knowledge of HTML, CSS, and WordPress is a plus.
• Ability to work independently and as part of a team.
• 
  

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunities for professional development and skill enhancement.
• A dynamic and inclusive work environment.
• Flexible work hours and supportive team culture.

Interested candidates apply with their updated Resume!