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DIGITAL MARKETING

Chennai
Full-Time
Mid-Level: 4 to 6 years
4L - 4.5L (Per Year)
Posted on Sep 27 2023

About the Job

Skills

SAP Products
MySQL
PHP
Digital Marketing
Google Ads
Analytical Skills
HTML
WebTrends Analytics

Job Descriptions

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and skills

BS/MS degree in marketing or a related field

Proven working experience in digital marketing

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimizing landing pages and user funnels

Experience with A/B and multivariate experiments

Solid knowledge of website analytics tools (e.g., Google Analytics, MedInsight, Omniture, Web Trends )

Working knowledge of ad serving tools (e.g., DART, Atlas)

Experience in setting up and optimizing Google AdWords campaigns

Working knowledge of HTML, CSS, and JavaScript development and constraints

Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in online marketing and measurement

About the company

Home is where the Heart is. We truly understand this challenging process of buying a home, we help you to find the right Home with the Right Budget .VGK Builders is a symbol of quality, an emerging name in the world of real estate. For over a decade VGK Builders has been offering approved residential plots and contemporary lifestyle apartments with amenities that tie in seamlessly with life, and a ...Show More

Industry

Construction

Company Size

11-50 Employees

Headquarter

Chennai

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