Company Overview

Verifitech Services - India is a leading company in the background verification services industry. With a team of 11-50 employees, we specialize in providing comprehensive background checks for organizations across various sectors. Our headquarters is located in Chennai, Tamil Nadu and our website is http://verifitech.com.

Job Overview

We are looking for an experienced Account Based Marketing Manager to join our team at Verifitech Services - India. As an Account Based Marketing Manager, you will be responsible for developing and implementing strategic marketing plans to target and engage key accounts. This is a mid-level position with expected experience of 4 to 6 years. The job is located in Chennai, Tamil Nadu, India and is a full-time position.

Qualifications and Skills

• Bachelor's degree in marketing, business, or a related field.
• Proven experience as an Account Based Marketing Manager or a similar role.
• In-depth understanding of account-based marketing strategies and tactics.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work effectively in a fast-paced, deadline-driven environment.
• Proficient in marketing automation platforms and CRM software.
• Location: Chennai
• Salary: Negotiable

Roles and Responsibilities

• Develop and execute account-based marketing strategies to drive engagement and revenue growth for key accounts.
• Collaborate with the sales and marketing teams to identify target accounts and develop personalized marketing campaigns.
• Create and manage account-based marketing programs, including email marketing, content marketing, social media campaigns, and events.
• Track and analyze the effectiveness of account-based marketing campaigns and adjust strategies as needed.
• Work closely with the sales team to ensure alignment of marketing and sales activities for key accounts.
• Collaborate with cross-functional teams to develop account-based marketing assets, such as case studies, whitepapers, and presentations.
• Stay up-to-date with industry trends and best practices in account-based marketing.
• Manage marketing budgets and allocate resources effectively.
• Monitor and report on key metrics to measure the success of account-based marketing initiatives.

Interested candidates can send resume to recruiter1@verifitech.com or call 7305135292.