Job Title: Digital Marketing Executive

Location: Indore

Job Type: Full-Time

Job Description

We are looking for a passionate and results-driven Digital Marketing Executive to join our team. In this role, you will develop and implement digital strategies that enhance our online presence, drive traffic, and increase conversions.

Key Responsibilities

• Plan, execute, and manage digital marketing campaigns across platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).
• Optimize campaigns for maximum ROI using analytics and performance metrics.
• Develop and manage content for social media, blogs, and websites.
• Conduct keyword research and implement SEO best practices to improve search rankings.
• Monitor website analytics and make data-driven recommendations for improvement.
• Collaborate with design and content teams to create engaging ad creatives and promotional materials.
• Manage email marketing campaigns, including creating and analyzing newsletters.
• Stay updated with the latest trends and best practices in digital marketing.

Skills & Qualifications

• Hands-on experience with Google Ads, Facebook Ads Manager, and other digital advertising platforms.
• Strong understanding of SEO, SEM, and analytics tools (Google Analytics, Google Search Console, etc.).
• Excellent written and verbal communication skills.
• Creative mindset with the ability to develop engaging content.
• Knowledge of social media platforms and strategies.
• Proficiency in tools like Canva, Adobe Suite, or other design platforms is a plus.
• Strong analytical skills to interpret data and drive actionable insights.

Education & Experience

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1-3 years of experience in digital marketing (Freshers with relevant skills are welcome).
• Certifications in Google Ads, SEO, or digital marketing tools are a bonus.