Search Engine Optimization Analyst
Search Engine Optimization Analyst14
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About the Job
Skills
Hello Everyone... This is Veeresh. I'm the Owner of Two Square Info Solutions which is in Btm, Bangalore.
We are doing an interesting sales campaign. We have a company in US as well which is called 50 States Auto Parts. We have a process in the United States and Canada where we sell used car components all across the country.
Note _ We work for Night shift which is from 6.30pm to 3.30am. It will be work from office. (NO WFH)
Roles and Responsibilities
Perform keyword research on a regular basis
Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimize existing content
Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
Optimise web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
Write SEO optimised content
Manage SEO-related assets, tools/platforms including Google My Business, Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, Semrush, Majestic, Screaming Frog,
Identify and close content gaps between company website and competitor content
Conduct regular technical SEO audits and work with the web development team to fix technical website issues (e.g. slow page load speeds, page crawl errors, and duplicate content) that may negatively impact organic search rankings
Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
Execute link building campaigns through the creation and promotion of linkable assets, outreach, and submission-based link building
Integrate on-page and off-page SEO (link building) with content marketing, social media marketing, and digital PR initiatives
Implement local and international SEO techniques across local (Google My Business listings) and international websites
Regularly track and monitor new and existing keyword ranking positions and devise integrated marketing strategies to increase organic search rankings
Measure key SEO metrics such as organic traffic, ranking positions, domain authority, conversion and conversion rates, engagement metrics such as dwell time and organic return visits and provide recommendations for improvement
Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices
About the company
Company Size
11-50 Employees
Headquarter
Bangalore