About Us:

TWID is shaping the future of Digital Currencies. We are delivering new-age fintech solutions, built grounds up from our technology innovators to solve large un-solved problems.

Despite earning of loyalty points from Credit/Debit Cards, Retail and Online Brands, Travel and more, the visibility and usage of them are marginal. TWID is revolutionizing this space by making reward points completely ubiquitous and fungible, thus building them as a currency so that you can use them freely with your daily spends to save.

TWID is how everyday consumers save on every payment they make. With over 30 Million+ consumers, we plan to build simple, yet innovative financial products for them to save and create wealth. Working in deep collaboration with Banks, Fintechs, Merchants and Acquirers, twid intends to bring the best of financial products for its consumers for long-term saving & wealth creation opportunities. To help everyone spend smarter, twid is building products to help consumers with powerful swipes where they can use all their rewards, offers and money to save and invest.

TWID is dual headquartered in Singapore and Bangalore.

Role :-

We are looking for a User Growth Marketing Leader for accelerating the core growth metrics and user numbers. If you are passionate about payments, rewards, mobile / web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you.

Responsibilities

• Drive/Execute full stack Data driven Growth marketing campaigns for our “Pay with Rewards” platform, focused on key metrics in terms of Precision Planning, Data Decisions, Transaction Growth, New User Growth, Repeat User Growth, Wallet Share and Revenue management.
• Should be responsible for driving the User Growth, Revenue Growth, Retention, and Engagement of the Platform on a day-to-day basis.
• Deploy successful marketing campaigns and take ownership right from ideation to implementation:
• Segment customer base on various transactional / behavioural features & design effective 'reach out' programs for them in the form of these marketing campaigns.
• Manage end-to-end consumer lifecycle management for the business vertical.
• Responsible for driving the entire marketing funnel from Acquisition to Retention using various digital marketing channels.
• Monitor customer funnel & identify new levers of growth and apply them to the business.
• Suggest new features/product innovations whenever necessary basis understanding of consumer behaviour.

Requirements

• Bachelor's degree in engineering or related field from reputed colleges.
• Should have minimum 3-5 years of relevant experience in Consumer internet industry out of which at least 3+ years in similar roles across Growth/Product Marketing.
• Must be data driven with strong problem solving and analytical skills.
• High degree of ownership in taking things to completion.
• Ability to multitask and work on diverse range of requirements.
• Excellent communication skills with ability to handle complex negotiations.
• Prior experience in consumer tech industry is a plus.

This role is based in our Bangalore, India offices.

What we offer:

• Competitive salary and stock options
• A comprehensive health benefits package to meet the needs of you and your family
• Flexible paid time off
• Numerous career possibilities that allow you to grow with twid
• Talented and motivated team members who care deeply about one another, our mission and our customers.
• The rare opportunity to create a new world. We inspire one another every day to do meaningful work that solves big societal challenges.

Mission:

With epitome of trust, courage and resilience we aim to build payments rewarding for the millennials and gen z. Beginning with savings, help our customers take better financial decisions.

Values:

1. Make right choices
2. Lead with heart
3. Make bold decisions
4. Always build trust and live upto it
5. Never stop growing exponentially
6. Find a way