Roles & Responsibilities:

We are seeking a highly motivated and skilled Digital Marketing Specialist to join our

dynamic team. The ideal candidate should possess a deep understanding of paid

advertising, including Google AdWords, SEO strategies, and proficiency in analytics tools.

Additionally, expertise in crafting compelling content, graphic design, and video editing is

essential. The Digital Marketing Specialist will play a key role in developing and executing

innovative digital marketing campaigns to drive business growth and enhance brand

awareness.

Requirements:

• Develop, implement, and manage paid advertising campaigns across various

platforms, including Google AdWords, social media channels, and display networks.

• Conduct keyword research, optimize ad copy, and continuously monitor and analyze

campaign performance to maximize ROI.

• Generate insightful reports on campaign performance, highlighting key metrics and

recommendations for optimization.

• Collaborate with the creative team to develop engaging content, including blog

posts, social media updates, and email newsletters.

• Design compelling visual assets for digital marketing campaigns, including

banners, infographics, and social media posts.

• Edit and produce high-quality videos for marketing initiatives, including product

demonstrations, testimonials, and promotional videos.

Eligibility Criteria:

• Graduates with 0 to 5 years of work experience

• Good communication and interpersonal skills

• Having a digital marketing certification will be added advantage.