Company Overview

Touchstone Educationals LLP is a leading visa and immigration consultancy firm with a network of branches across Punjab and Haryana. We have been providing expert and personalized services for those seeking to study in Canada and Australia for over two decades. With a team of dedicated professionals, we ensure that our clients receive the best guidance and support throughout their visa application process.

Job Overview

Touchstone Educationals LLP is hiring a Search Engine Optimisation Specialist - Female to join our team. This is a full-time position based at our headquarters in Chandigarh. The selected candidate will have 1 to 3 years of experience in Search Engine Optimisation. We are looking for someone who is passionate about improving search engine rankings and driving organic traffic to our website.

Qualifications and Skills

• Bachelor's degree in Marketing, Computer Science, or a related field.
• 1 to 3 years of experience in Search Engine Optimization.
• Strong knowledge of SEO best practices and ranking factors.
• Familiarity with keyword research tools and web analytics tools.
• Experience with website optimization and content management systems.
• Excellent written and verbal communication skills.
• Attention to detail and ability to multitask.
• Ability to work independently and as part of a team.
• Females are highly encouraged to apply.

Roles and Responsibilities

• Conduct keyword research and optimize website content for better search engine visibility.
• Monitor and analyze website performance using tools like Google Analytics.
• Develop and implement link building strategies to increase organic traffic.
• Stay updated with the latest trends and best practices in Search Engine Optimization.
• Collaborate with the marketing team to create and optimize landing pages.
• Track, report, and analyze website analytics to identify areas for improvement.
• Optimize on-page elements such as meta tags, headings, and URL structure.
• Perform competitive analysis to identify opportunities for improvement.
• Work with content writers to ensure keyword integration and SEO best practices.
• Stay up-to-date with industry changes and algorithm updates to maintain search engine rankings.