About Us:

The Wellness Shop is a leading personal care clean beauty brand committed to providing high-quality products that promote wellness and natural beauty. With a focus on clean ingredients and sustainability, we aim to empower individuals to embrace a healthier lifestyle.

Job Description:

Role Overview:

We are seeking a highly creative and strategic thinker to join our team as a Creative Strategist. The ideal candidate will have a passion for clean beauty and wellness, coupled with a deep understanding of branding, marketing, consumer behavior, and copywriting.

Responsibilities:

1. Brand Strategy: Develop and execute creative strategies to enhance brand awareness, positioning, and differentiation in the market.
2. Content Creation: Ideate and produce compelling written and visual content across various platforms, including social media, website, email campaigns, and advertising materials.
3. Copywriting: Craft engaging and persuasive copy for marketing campaigns, product descriptions, blog posts, and other communication channels.
4. Campaign Development: Conceptualize and execute integrated marketing campaigns that drive engagement, loyalty, and sales.
5. Market Research: Conduct market research and analyze consumer insights to identify trends, opportunities, and competitive landscapes.
6. Collaboration: Collaborate cross-functionally with marketing, design, and product teams to ensure alignment and consistency in brand messaging, visuals, and copy.
7. Innovation: Stay abreast of industry trends and emerging technologies to innovate and evolve our creative strategies and offerings.
8. Performance Analysis: Track and analyze the performance of campaigns and initiatives, providing insights and recommendations for optimization.
9. Community Engagement: Engage with our community of customers and influencers to foster relationships and gather feedback for continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, Design, or related field.
• Proven experience in a creative or strategic role within the beauty, wellness, or lifestyle industry.
• Strong portfolio showcasing creative campaigns, visuals, and copywriting samples.
• Exceptional copywriting skills with a keen eye for detail and creativity.
• Excellent written and verbal communication skills.
• Proficiency in graphic design tools and software (e.g., Adobe Creative Suite) is a plus.
• Ability to think strategically, problem-solve creatively, and work in a fast-paced environment.
• Passion for clean beauty, sustainability, and wellness is highly desirable.

Benefits:

• Competitive salary package.
• Opportunities for professional development and growth.
• A dynamic and collaborative work environment committed to making a positive impact.

If you are a creative thinker with a passion for clean beauty and wellness, along with strong copywriting skills, we'd love to hear from you! Please submit your resume, portfolio showcasing your relevant work, and writing samples.