Company Overview

Techwind IT Solutions is a leading digital marketing agency based in the United States. With a passion for driving growth and achieving success in the digital realm, we offer a comprehensive range of innovative solutions to empower businesses of all sizes. Our services include Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Social Media Marketing, Content Marketing, Email Marketing, Conversion Rate Optimization (CRO), and Online Reputation Management.

Job Overview

We are seeking a highly motivated and creative Digital Marketing Executive to join our team at Techwind IT Solutions. As a Digital Marketing Executive, you will be responsible for implementing and managing various digital marketing strategies to drive growth and achieve success for our clients. This is a full-time position based in Noida, Uttar Pradesh, India.

Qualifications and Skills

• 1-3 years of experience in digital marketing or a related field.
• Strong understanding of online marketing strategies and techniques.
• Proficiency in running and optimizing PPC campaigns on platforms like Google Ads.
• Experience in creating and curating content for digital platforms.
• Knowledge of SEO best practices and techniques to improve organic search rankings.
• Familiarity with social media platforms and strategies for engagement and growth.
• Experience in designing and executing email marketing campaigns.
• Ability to analyze data and metrics to identify trends and insights.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team, managing multiple projects and deadlines.
• Certifications in digital marketing or related fields are a plus.

Roles and Responsibilities

• Develop and implement digital marketing strategies to drive traffic, engagement, and conversions.
• Manage and optimize PPC campaigns across platforms like Google Ads and social media channels.
• Create and curate engaging content for websites, blogs, social media, and email campaigns.
• Conduct keyword research and perform on-page optimization to improve organic search rankings.
• Monitor and analyze website performance metrics using tools like Google Analytics.
• Manage social media platforms and communities, engaging with the target audience.
• Design and execute email marketing campaigns, including automation and segmentation.
• Monitor and manage online reputation, addressing any negative feedback or reviews.
• Stay updated with the latest trends and best practices in digital marketing.
• Collaborate with cross-functional teams to ensure the successful implementation of digital marketing initiatives.