Company Overview

TeachEdison is a dynamic Education Technology Company committed to developing high-performance software solutions tailored for educators. Our flagship product, EdisonOS, is a robust operating system designed to streamline knowledge commerce. Based in Bangalore, TeachEdison operates within the software development industry and is home to a team of 11-50 dedicated employees. 

Further information can be found at http://www.teachedison.com.

Job Overview

We are seeking a motivated and experienced Social Media Manager to join our team at TeachEdison. This mid-level position is based in Coimbatore and is offered on a full-time basis. The successful candidate will play a pivotal role in enhancing our online presence by implementing high-impact social media strategies that engage our audience and promote our brand. Additionally, the candidate will manage product and brand communications targeting PR image and investors.

Qualifications and Skills

• Content creation skills vital for developing engaging posts, advertisements, and multimedia content to captivate diverse audiences.
• Copywriting expertise (Mandatory skill) for crafting clear and persuasive messages that align with brand voice and achieve marketing objectives.
• Proven ability in brand management (Mandatory skill), ensuring consistency across all social media platforms and promoting brand identity.
• Competency in PR activities, collaborating with team members to manage brand perception and respond to public relation issues promptly.
• Creative writing proficiency needed for generating compelling social media stories that effectively tell the brand narrative.
• Experience in social media communications, leveraging platforms to foster community engagement and increase brand awareness.
• Ability to analyze social media metrics to assess campaign effectiveness and make data-informed adjustments.
• Strong organizational skills required for managing multiple social media accounts and campaigns simultaneously.

Roles and Responsibilities

• Develop and implement comprehensive social media strategies to boost TeachEdison’s online presence and audience engagement.
• Create and curate high-quality content that resonates with target audiences and aligns with brand standards and values.
• Monitor and respond to comments and inquiries on social media platforms in a timely and professional manner.
• Analyze social media metrics, providing actionable insights to enhance campaign performance and achieve business goals.
• Collaborate with marketing and product teams to create integrated campaigns that promote TeachEdison’s products and achievements.
• Stay updated with the latest social media trends and tools, ensuring the company’s presence on social media is competitive and innovative.
• Develop relationships with influencers and stakeholders to enhance brand visibility and credibility across channels.
• Organize and participate in promotional events to boost brand awareness and drive customer acquisition.
• Manage product and brand communications specifically targeting PR image and investor relations.