Job Overview: We are seeking a creative and results-driven Digital Marketing Specialist to join our team. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset in securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Key Responsibilities:

• Develop and implement a digital marketing strategy to promote products or services online.
• Plan and execute all digital marketing, including SEM, marketing database, email, social media, and display advertising campaigns.
• Design, build, and maintain our social media presence.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies through digital marketing.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Qualifications:

• Proven working experience in digital marketing.
• Demonstrable experience