Synergy is a Premium Plus Distributor for Keysight Technologies, World Leading Test and Measurement Company

The job responsibilities typically include a combination of technical expertise and sales acumen. Preference will be given for the candidates with experience in Selling Oscilloscopes, RF Instruments.

Qualification: Diploma /B. Tech in Electronics and Communication Engineering/B.Sc Electronics

Technical Expertise

1. Product Knowledge: Thorough understanding of the test and measuring instruments you're selling, including their features, specifications, applications, and benefits.
2. Technical Support: Providing pre-sales and post-sales technical support to customers, helping them understand how the instruments work, and assisting with troubleshooting and maintenance queries.
3. Application Engineering: Advising customers on the appropriate instruments for their specific applications, considering factors like accuracy, precision, measurement range, and environmental conditions.
4. Customization: Collaborating with customers and manufacturers to customize solutions based on unique requirements, ensuring the instruments meet specific needs.

Sales and Business Development

1. Prospecting and Lead Generation: Identifying potential customers and generating leads through market research, networking, and attending industry events.
2. Consultative Selling: Engaging in consultative sales conversations with prospects and customers to understand their needs and propose suitable solutions using your technical expertise.
3. Sales Presentations: Delivering compelling presentations and demonstrations of products to potential customers, showcasing their capabilities and advantages.
4. Proposal Preparation: Creating detailed proposals, quotations, and technical documentation for customers, outlining specifications, pricing, and delivery terms.
5. Negotiation: Negotiating terms and contracts with customers, ensuring a win-win outcome for both parties while meeting sales targets.
6. Relationship Management: Building and maintaining strong relationships with customers, distributors, and partners to foster loyalty and repeat business.

Market and Product Knowledge

1. Market Analysis: Staying updated on industry trends, competitor activities, and market developments related to test and measuring instruments.
2. Product Development Feedback: Providing feedback from customers to manufacturers regarding product performance, features, and enhancements needed to better meet market demands.

Administrative Responsibilities

1. Sales Reporting: Maintaining accurate records of sales activities, customer interactions, and forecasts using CRM systems.
2. Travel: Depending on the scope of your role, occasional travel may be required to meet customers, attend trade shows, or visit manufacturing facilities.

Skills and Qualifications

• Technical Background: Typically, a degree in engineering (Electrical, Electronics, Mechanical, etc.) or a related field, with strong technical aptitude.
• Sales Skills: Proven sales experience or aptitude, with the ability to build relationships, understand customer needs, and close deals.
• Communication Skills: Excellent verbal and written communication skills, including the ability to explain technical information clearly and persuasively.
• Problem-Solving Skills: Ability to analyze complex technical issues and propose effective solutions.
• Team Collaboration: Working closely with internal teams such as product development, marketing, and customer support to meet customer needs and drive business growth.