Greetings from Synergy Resource Solutions (www.synergyresource.co.in), a leading HR Consultancy firm & Career Guide for Professionals like you. We are hiring for one of our leading client.

Client: A Leading D2C baby product brand was founded in 2014 in Ahmedabad, Gujarat. Company is having annual turnover of around 120 Crs & employee strength of 120 employees & they are providing international safety standard certified bay products by their e-commerce website & online market platforms like Amazon, Flipkart & other leading online & offline platforms. Their product range includes high-chairs, beddings, strollers, car seats, a nursery range, ride-on, grapple toys, a feeding range, and more. Witnessing the huge need for the baby care segment, the brand has introduced compact, lightweight 'Baby Feather Diaper' wipes and Diaper Bin this year. With a strong commitment to sustainability, recently the brand has launched an exclusive baby products range that includes baby cream, lotion, soap, shampoo, powder, and baby massage oil.

Job Title – Brand & Digital Marketing Manager

Location – Ahmedabad

Experience - 5 to 7 years

Qualification - MBA or any Post Graduate

Salary - 60-70 K

Job Role & Responsibilities:

• Organize and carry out all digital marketing initiatives, such as campaigns for display ads, email, social media, marketing databases, and SEO/SEM.
• Create, implement, and manage our social media presence.
• All digital marketing campaigns should be measured, reported, and evaluated in relation to objectives (ROI and KPIs).
• To manage our Brand development
• To manage team and their performance
• Determine patterns and insights, then use the knowledge to enhance performance and spending.
• Come up with fresh, innovative growth strategies.
• Plan, carry out, and assess conversion tests and experiments.
• Work together to develop landing pages and enhance user experience with internal teams.
• Make use of your strong analytical skills to assess the entire customer experience through a variety of channels and touchpoints.
• Measure conversion rates and enhance user funnels
• Work along with other vendor partners and agencies.

If interested, please share your cv with details of total experience, current salary, expected salary and notice period.