Company Overview

Symmetrix Systems Pvt Ltd is a leading IT Services & IT Consulting company based in Kolkata, West Bengal. Our team consists of talented designers, developers, creators, technologists, strategists, and consultants who are passionate about generating ideas and delivering exceptional user experiences. We offer a comprehensive range of services including IOT, Mobile and Application Development, Web Design and Development, E-commerce Development, Graphic Designing, Branding, Digital Marketing, Content Management, Email Marketing, and CRM.

Job Overview

We are looking for a Marketing & Lead Generation Specialist to join our dynamic team at Symmetrix Systems Pvt Ltd. As a Marketing & Lead Generation Specialist, you will play a crucial role in developing and implementing marketing strategies to generate high-quality leads for our wide range of services. This is a full-time position suitable for fresher with less than 1 year of experience.

Qualifications and Skills

• Strong communication and interpersonal skills.
• Excellent writing and editing abilities.
• Ability to manage multiple projects and meet deadlines.
• Experience in client relations and project bidding is a plus.
• Proficiency in digital marketing tools and platforms.
• Familiarity with CRM software and lead management systems.
• Knowledge of SEO, SEM, social media marketing, and content strategy.
• Passion for staying up-to-date with industry trends and emerging technologies.
• Bachelor's degree in Marketing, Business Administration, or related field.

Roles and Responsibilities

• Develop and execute marketing campaigns to generate leads and drive customer acquisition.
• Research and identify potential target markets and key decision-makers within these markets.
• Manage and optimize online and offline marketing channels to maximize lead generation.
• Create engaging content for marketing collaterals, website, blogs, social media, and other platforms.
• Monitor and analyze the performance of marketing campaigns and adjust strategies as needed.
• Collaborate with cross-functional teams to ensure alignment and consistency in messaging and branding.
• Build and maintain relationships with potential clients through effective communication and follow-ups.
• Conduct market research to identify industry trends, competitive analysis, and customer insights.
• Assist in the preparation of proposals, presentations, and other sales materials.
• Stay up-to-date with the latest marketing trends and emerging technologies.