Company Overview

SW SOFTTECH is a Software Company focused on Digital Marketing Services, especially eCommerce Marketplaces such as Amazon, Walmart, ETSY, eBay, and Wayfair. The company has 11-50 employees and is headquartered in Mohali, specializing in Software Development.

Job Overview

PPC Eeperts Junior with 1 to 3 years of experience needed at SW SOFTTECH in Mohali. This is a Full-Time position.

Qualifications and Skills

• Google Ads Management
• Keyword Research
• Ad Copywriting
• Bid Management
• Conversion Tracking
• A/B Testing
• Competitor Analysis
• ROI Analysis

Roles and Responsibilities

• Manage and optimize Google Ads campaigns to drive traffic and conversions
• Perform keyword research to identify valuable target keywords
• Create compelling ad copies to improve click-through rates
• Monitor and adjust bid strategies to maximize ROI
• Set up and track conversion metrics for campaign performance assessment
• Conduct A/B testing on ad creatives and landing pages
• Analyze competitor strategies and performance to improve own campaigns
• Conduct ROI analysis on campaigns and provide insights for improvement