Company Overview

Buildout Retail Pvt Ltd is a leading sneaker care company headquartered in North Delhi, Delhi, focusing on providing high-quality products to the young and fashion-conscious audience. Our mission is to offer innovative solutions to sneaker enthusiasts for maintaining their footwear's freshness and style. As part of the E-Commerce industry, we are committed to excellence and creativity.

Job Overview - Buildout Retail Pvt Ltd is seeking a talented and experienced Social Media Manager for a senior-level, full-time position located in North Delhi. The ideal candidate will lead our social media strategy to enhance our brand presence and engage with our audience effectively. This role is perfect for someone with a deep understanding of social media platforms and a passion for community engagement.

• Qualifications and Skills

• Proficient in social media analytics and performance metrics to make informed decisions and improve engagement (Mandatory skill).
• Strong capabilities in brand management to ensure consistent messaging and tone across all social media platforms (Mandatory skill).
• Experience in content creation with a focus on producing compelling visuals and writing engaging posts to attract our target audience.
• Adept at community engagement, fostering relationships with followers, and managing online feedback and inquiries.
• Skilled in copywriting to develop clear, concise, and persuasive social media content that aligns with our brand voice.
• Knowledgeable in social media advertising, crafting targeted campaigns that drive results and align with marketing objectives.
• Familiarity with influencer marketing, identifying partnerships that would amplify our reach and credibility in the market.
• Competency in data analysis to evaluate the success of social media initiatives and propose enhancements for future strategies.

• Roles and Responsibilities

• Develop and implement a comprehensive social media strategy aligned with the company's marketing goals and brand identity.
• Oversee the creation of engaging content for various social media platforms, including Instagram, Facebook, Twitter, and others.
• Foster and manage community engagement by responding to comments, messages, and feedback in a timely manner.
• Coordinate with cross-functional teams to align social media content with ongoing marketing campaigns and product launches.
• Identify and engage with influencers and potential brand advocates to expand our reach and enhance brand image.
• Plan and execute paid social media advertising campaigns, optimizing for engagement and conversion metrics.
• Regularly report on social media performance to senior management, providing insights and recommendations for improvement.