Company Overview

Smartway Wellness Private Limited, located in Ahmedabad, is a pioneering force in the healthcare industry. With a focus on enhancing individual health and well-being, the company implements continuous innovations to improve healthcare product accessibility. Supported by a team of 501-1000 employees, Smartway is committed to providing affordable health-oriented solutions and services. For more information, visit their website.

Job Overview

We are seeking a Senior E-Commerce Specialist to join our team at Smartway Wellness Private Limited. This full-time role is based in Ahmedabad and focuses on optimizing our e-commerce strategies within the pharmaceuticals industry. The successful candidate will have a strong understanding of e-commerce, digital marketing, and data analysis, with a particular emphasis on SEO, product listing, and content writing.

Qualifications and Skills

• Proficient in search engine optimization, ensuring our online content ranks highly on search results to drive traffic and sales (Mandatory skill).
• Experienced in creating and optimizing product listings across various e-commerce platforms to attract and convert customers (Mandatory skill).
• Capable content writer with a flair for crafting engaging and relevant content that resonates with our target audience (Mandatory skill).
• Knowledgeable in digital marketing strategies, including social media advertising, email campaigns, and online promotions.
• Adept at data analysis to interpret various metrics and drive strategic e-commerce decisions improving customer engagement.
• Understanding of user interface design to create intuitive and user-friendly online shopping experiences.
• Strong communication skills to effectively collaborate with cross-functional teams and external partners.
• Detail-oriented and organized with the ability to manage multiple tasks and projects at once effectively.

Roles and Responsibilities

• Develop and implement effective e-commerce strategies to enhance online sales and customer satisfaction.
• Manage and optimize product listings on various platforms, ensuring accuracy and appeal to potential customers.
• Conduct regular market research to understand industry trends and adjust strategies accordingly.
• Create, edit, and publish quality content aligned with business objectives and digital marketing campaigns.
• Analyze customer data and e-commerce metrics to generate insights and improve decision-making processes.
• Collaborate with marketing teams to ensure cohesive branding and messaging across all digital channels.
• Oversee SEO efforts to enhance visibility and searchability of the company’s online presence.
• Engage in continuous improvement by testing different strategies and evaluating their effectiveness in real-time scenarios.