Overview:

The Influencer Marketing Executive plays a crucial role in planning, implementing, and managing influencer marketing strategies to enhance brand awareness and drive engagement. This role requires a deep understanding of social media platforms, influencer dynamics, and marketing analytics in order to execute successful influencer campaigns.

Key Responsibilities:

• Research and identify suitable influencers for brand partnerships
• Create and maintain relationships with influencers and manage contracts
• Develop and execute effective influencer marketing strategies aligned with the brand's goals
• Collaborate with content creators to produce engaging and authentic sponsored content
• Analyze campaign performance and provide insights for future improvements
• Stay updated on industry trends and best practices in influencer marketing
• Conduct outreach and negotiations with potential influencers
• Coordinate and oversee influencer marketing campaigns from start to finish
• Monitor and report on key performance indicators (KPIs)
• Collaborate with the marketing team to integrate influencer strategies with overall marketing plans

Required Qualifications:

• Bachelor's degree in Marketing, Communication, or related field
• Demonstrated experience in influencer marketing or social media management
• Proven track record of successful influencer partnerships and campaign management
• Strong understanding of social media platforms and influencer landscape
• Excellent communication and negotiation skills
• Proficiency in data analysis and reporting tools
• Ability to multitask and manage multiple projects simultaneously
• Creative and strategic mindset with a passion for staying updated on industry trends
• Experience in content creation and storytelling
• Knowledge of digital marketing strategies and best practices
• Ability to work effectively in a fast-paced and dynamic environment
• Strong organizational and project management skills
• Proficiency in using influencer marketing platforms and tools

Role Influencer Marketing Executive

Salary 6.00-8.00LPA

Experience 1 to 3 year 

Age Limit 32 

Location Mumbai 

Required Skills: Influencer Marketing, Campaign Direction

Description

Responsibilities:

Has handled Influencer Marketing budgets of 15L+

Worked on YouTube Influencers & Instagram Influencer

Understands how to look at data, GA, excel

Worked on skin, makeup brands

Very good knowledge on Influencers

 Requirements and skills:

Need to have above 3-4 k Followers

Knowledge of Managing brand

Carried out campaigns for brands

Insta and YouTube brand

Skincare and makeup brand

10 lakh budget need to be managed

Qualifications

Proven work experience as a Influencer Marketing Executive

Experience 1 to 2 years

Candidates preferred from brands :Foxtales, Mamaearth, Aqualogica, Dr Sheths, Wishcare, Ghar Soap

Only Female Candidates