Head New Product Development
Head New Product Development157
Applications
157
Applications
Indore
Full-Time
Senior: 7 to 10 years
₹ 12L - ₹ 20L (Per Year)
Posted on Feb 22 2023
About the Job
Skills
New Product Development
Product Launch
Product Design
Strategic Sourcing
Consumer Behavior
Market Research
Product Life Cycle
About the company
Select Brands is working on the umbrella of the brands model, we are building consumer brands in different categories with a digital-first approach.
We are targeting niche markets of
- Home & decor
- Personal care
- Grocery gourmet
- DIY and STEM toys
With our deep and tech-driven research, less crowded and mid-sized markets are focused space for new brand planning.
Responsibilities:
- Analyzing category data, direct and indirect competitors to identify gaps and opportunities for new launches.
- Gathering insights on new product categories, ingredients, formats, and other requisites through primary and secondary research & using them to create product briefs
- Competition mapping on product portfolio and benchmarking where relevant
- Evaluating product samples, and managing sample testing & feedback
- Finalizing product claims & features for the final launch
- Evaluating packaging options, relaying briefs to the packaging team, & finalizing packaging for new product launches
- Managing network timelines of all new developments, & coordinating with relevant teams to launch products on targeted timelines
- Leading and managing sourcing and design teams for better product design and product costing.
- Analyzing market research data for better product insights and planning GTM.
Desired Skillset:
- 5+ years of experience in NPD, ideally in a D2C brand
- Comfortable in an unstructured start-up environment, implementing processes where needed.
- Experience in product sourcing, design, and development.
- Good at team collaboration & communication
- Inclination to understanding brand philosophy & coming up with product ideas to fill category gaps
Job Location: Indore (Madhya Pradesh), Work from Office
About the company
Select, a tried, tested, and trusted D2C brand is busy building itself as a Seal of Trust.
We are an umbrella of brands serving a wide range of unconventional markets, everything with the ultimate goal to create hassle-free,
delightful shopping experiences for the customers, and to bring a smile to their faces.
We understand the pains associated with unpleasant shopping experiences, it's cost ...Show More
Select, a tried, tested, and trusted D2C brand is busy building itself as a Seal of Trust.
We are an umbrella of brands serving a wide range of unconventional markets, everything with the ultimate goal to create hassle-free,
delightful shopping experiences for the customers, and to bring a smile to their faces.
We understand the pains associated with unpleasant shopping experiences, it's costly, time-consuming, and more importantly frustrating.
We're here to keep those feelings of frustration away!
Explore more about our brands here- www.selectbrands.in ...Show Less
Industry
Technology, Information a...
Company Size
11-50 Employees
Headquarter
Indore
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