Job Title: Digital Marketing Executive (Fresher)

Company: [Your Company Name]

Location: [Location]

About Us:

[Provide a brief overview of your company, its services, and its mission.]

Job Description:

We are seeking a passionate and driven Digital Marketing Executive to join our team. This is an entry-level position suitable for candidates who are recent graduates or have minimal experience in digital marketing. As a Digital Marketing Executive, you will play a key role in supporting our digital marketing efforts and contributing to the growth of our online presence.

Key Responsibilities:

Content Creation: Assist in creating engaging and relevant content for our website, blog, social media channels, and email marketing campaigns.

Social Media Management: Manage and monitor our company's social media profiles, including Facebook, Twitter, LinkedIn, and Instagram. Create and schedule regular posts to increase brand visibility and engagement.

SEO Optimization: Assist in optimizing website content and metadata for improved search engine visibility. Conduct keyword research and analyze website performance using tools like Google Analytics.

Email Marketing: Support the planning and execution of email marketing campaigns, including list management, segmentation, content creation, and performance tracking.

Digital Advertising: Assist in the setup and management of digital advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads. Monitor campaign performance and provide insights for optimization.

Analytics and Reporting: Monitor key performance indicators (KPIs) across various digital marketing channels. Compile and analyze data to generate reports and insights for ongoing optimization.

Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and best practices in the digital marketing landscape.

Collaboration: Work closely with cross-functional teams, including marketing, sales, and design, to align digital marketing initiatives with overall business objectives.

Requirements:

Bachelor's degree in Marketing, Communications, Business, or related field.

Strong passion for digital marketing and eagerness to learn and grow in the field.

Excellent written and verbal communication skills.

Basic understanding of digital marketing concepts and channels (e.g., SEO, social media, email marketing, PPC).

Familiarity with digital marketing tools and platforms (e.g., Google Analytics, Hootsuite, Mailchimp) is a plus.

Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.

Strong attention to detail and analytical mindset.

Creative thinking and problem-solving skills.