Job Summary:

We are seeking a dynamic Digital Marketing Specialist with a strong background in creative design and lead generation. This role requires a blend of creativity and analytical skills to develop engaging marketing campaigns that attract and convert leads. You will collaborate with cross-functional teams to create compelling content and design assets that align with our brand and drive business growth.

Key Responsibilities:

• Creative Design:
• Develop visually appealing graphics, layouts, and multimedia content for digital marketing campaigns, including social media, email, and websites.
• Collaborate with the marketing team to conceptualize and execute innovative marketing materials that enhance brand identity.
• Ensure all designs adhere to brand guidelines and are optimized for various digital platforms.
• Lead Generation:
• Create and implement lead generation strategies that leverage digital channels, including SEO, PPC, social media, and email marketing.
• Analyze data to identify trends and optimize campaigns for maximum lead conversion.
• Utilize marketing automation tools to nurture leads through the sales funnel.
• Content Creation:
• Write and edit engaging copy for marketing materials, landing pages, and social media posts that resonate with target audiences.
• Develop and maintain a content calendar that aligns with marketing goals and initiatives.
• Performance Tracking:
• Monitor and report on campaign performance, providing insights and recommendations for improvement.
• Use analytics tools to measure traffic, engagement, and conversion metrics.
• Collaboration:
• Work closely with sales, product, and customer service teams to align marketing strategies with overall business objectives.
• Stay updated on industry trends and best practices to continuously enhance marketing

Please share your profile to :: hr@sarkprojects.in//9502529347