Job Overview

This is a full-time, mid-level Social Media Marketing position located in Surat requiring 4 to 6 years of work experience. You will be responsible for developing and executing social media strategies that align with Rishi Joba's values and business goals. This role demands creativity, strategic thinking, and a strong command of social media platforms to effectively reach and engage our audience.

Qualifications and Skills

Proven experience in content creation that resonates with target audiences and meets campaign objectives.

• Expertise in audience engagement techniques to build community loyalty and drive interaction.
• Strong analytical skills to interpret and act on social media metrics and performance data.
• Ability to manage online communities, fostering positive engagement and brand advocacy.
• Knowledge of SEO best practices to enhance social media content visibility and reach.
• Copywriting skills to craft compelling, clear, and persuasive messages tailored for different social media platforms.
• Brand strategy experience to ensure consistency and coherence across all social media channels.
• Social Media Advertising (Mandatory skill) to develop and manage successful advertising campaigns.

Roles and Responsibilities

• Develop and implement social media strategies that align with marketing objectives and drive engagement.
• Create and curate engaging content across various platforms to maintain a consistent brand voice.
• Manage and grow social media communities while ensuring a positive brand image through active engagement.
• Analyze social media metrics to evaluate campaign performance and identify areas for improvement.
• Collaborate with cross-functional teams to align social media activities with broader marketing initiatives.
• Stay updated on industry trends and emerging platforms to keep the brand at the forefront of social media innovation.
• Develop and manage advertising campaigns tailored to target demographics for optimal reach and conversion.
• Monitor competitor activity and adapt strategies to maintain a competitive edge in the marketplace.