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State Category Head - Fruits & Vegetables - Assam

Guwahati
Full-Time
Mid-Level: 8 to 15 years
20L - 30L (Per Year)
Posted on Dec 24 2024

About the Job

Skills

Strategic Planning
Negotiation Skills
Markdown Management
Detail Oriented
Result Orientation
Communication Skills

Job Attributes

Position Name

State Category Head - Assam

Business Unit

Grocery B2C

Function

Category Management

Reporting to

Category Head – Food

Location

State Office


Job Purpose

This role leads the team of State Category Managers for the Category, overseeing sourcing & buying for FMCG Food category for all states across all online & offline formats.

This is a P&L responsibility to deliver sales & profitability for States for every format for FMCG Food category.

Identify, develop & negotiate with the Regional & Local Vendors for assortment, price, promotions, category activations & availability.

Benchmark formats, catchments, stores for identifying assortment opportunities.


Key Responsibilities

  • Review sourcing & buying plans for Regional & Local Vendors for all the online formats & physical store formats.
  • Market study to identify customer needs and sourcing the relevant assortment thereof.
  • Interact with NHQ team for events, activations & other marketing properties.
  • Develop Regional & Local vendors and their capabilities to supply to our requirements for long term basis.
  • Negotiate "Sauda" deals for key skus for all the formats in that state leading to better pricing & value to customers.
  • Develop customer profile & community centric assortment for the given state, with the format team in the state.
  • Buying forecast to vendors to ensure optimum availability of stocks in all DCs, formats & stores.
  • Build comprehensive calendar of local micro festivals & design category specific activations to drive sales and community connect.
  • Provide state specific insight on customer preferences & competition feedback.
  • Conduct regular market visits to better understand category implementations in stores & build upon competitor awareness.


Key Performance Indicators

Primary KPIs

  1. Sales & Margin achievement as per Annual Plan. State Category P&L vs Plan
  2. Revenue market share (%) vs plan
  3. Customer market share (%) vs plan
  4. Gross Margin & Other income achievement as per plan


Additional KPIs

  1. Timely submission of forecast for stock planning
  2. Timely resolution of all regional & Local vendor issue
  3. New SKU development along with vendors


Job Requirements

Functional Competencies

  1. Strategic Planning
  2. Negotiation Skills
  3. Mark down Management


Behavioral Competencies

  • Result Orientation
  • Detail Oriented
  • Communication Skills


About the company

Reliance Retail is India's largest, fastest growing and most profitable retailer with a diversified omni-channel presence via integrated store concepts, digital and new commerce platforms. We provide consumers with an outstanding value proposition, superior quality products and an unmatched shopping experience. Founded in 2006 with a view to revolutionize retail in India, we have, over the yea ...Show More

Industry

Retail

Company Size

10001+ Employees

Headquarter

Mumbai, Maharashtra

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