Role Purpose

To manage store look  in  the Cluster by adhering to VM guidelines and Mockshop

Key Responsibilities

Finance

- Manage and allocate regional VM budgets

- Develop BOQ and keep track and manage VM asset for the zone

-  VM to result in Increase in conversions and average ticket value

Customer

- Develop Vendor Base within specified financial norms

- Manage Vendor relationships

- Train and develop VM resources in the zone

- Have a complete understanding of regional festivals and flavor and initiate/Adapt VM in the stores accordingly.

Internal Business Process

- Identify VM initiatives for slow moving/ excess stock

- Liaise with HO Store Operations and Visual Merchandising team

- Adhere to VM guidelines and Mockshop

- Effective use and maintenance of VM equipment and display aids and in store communications/graphics

- Closure of layouts with change in season

- Execute major campaigns conceived at the HO

- Conceptualize independent initiatives relevant to customer needs

People/ Learning & Growth

- Identify and groom potential VM specialists in the store

- Keep abreast of trends in Visual Merchandising

Competencies

Functional Competencies

- Knowledge of Photoshop/Adobe/CAD, Store Layout and Fixtures

- Budgeting skills

- Product Knowledge

- Aesthetic Sense

- Innovation and creative

- Task Orientation

- Confidence and Decisiveness

 Qualifications - Reputed Design Institute like NIFT, IIFT, NIFD, FDDI

Work Experience

5+ years experience in VM, store design and Planograming (Apparel)