Social Media Content Writer – Corporate Communication

Job Accountabilities (Duties and Responsibilities)

• Implementing communication plans for external stakeholders. This includes communicating company initiatives, drafting press releases, updating the company websites and contributing to the company’s external publications.
• Can write copy for social media, create posts, both still and video for the social media.
• Can quickly turnround news, announcements to social media copy and post on the various platforms.
• Understanding of various social media platforms and knowledge about how they work.
• Repurposing existing content to make it relevant for social media on important landmarks and occasions.
• Preparing and managing communication collaterals for the company’s campaigns.
• Ensuring timely and end-to-end management of projects.
• Being the custodian of the Reliance brand and its narratives – must demonstrate an Ownership Mindset and strive for the highest quality.
• Being comfortable working with a cross-functional team.
• Researching, writing and editing articles on a variety of business topics across the RIL group.
• Writing articles about RIL news, business unit highlights, industry focus, RIL or Apex in the press, CSR, HR Communication etc.
• Adapting content for different formats, such as website, press kits, corporate brochure, etc.
• Developing content for interviews.
• Writing long-form copy on business units, leaders, or featured topics.
• Editing and proof-reading copy sent for review by businesses or functions.
• Ideating and contributing to campaigns for business initiatives.
• Writing thematic stories or campaign articles with in-depth research for specific campaign objectives.
• Seeking, contributing, and editing stories for newsletters.
• Taking photos of featured interviewees/subjects and optimising them for the web, if needed.

Skills/Experience Required

• Excellent written and verbal communication and presentation skills.
• Strong attention to detail, proficiency in grammar, strong vocabulary, and familiarity with business writing standards.
• Good knowledge of differences between online writing and print writing.
• Ability to meet strict and tight deadlines.
• Adept at working with multiple stakeholders in complex environments.
• Self-motivated and conscientious.
• 2-5 years of work experience in internal and external corporate communication.

Qualifications

• Formal education in mass communication/media/journalism.
• Bachelor of Arts in Communication, BA in Media & Journalism, BA in Humanities or Liberal Arts.
• Understanding of online publishing platforms or CMS platforms like WordPress.
• Experience in various Writing Style Guides is preferable.