What We Do:

Propacity is one of India's fastest-growing prop-tech companies. Founded in 2021, in 3 years - Propacity has empowered over 100+ real estate developers and 5000+ brokers in 18+ cities in India

- improve, evolve, and scale faster!

We’ve built an integrated tech ecosystem that is leveraged by top real estate stakeholders (builders and brokers) to supercharge sales, simplify complex operations, get unique market insights, replace exExcelorkflows, and deliver a unique customer experience.

We're a team of ex-consultants, technology, and real estate operators - with proven experience in building high-growth companies. Now in this journey, we want to build India’s largest prop-tech company and are backed by India’s top VCs (Good Capital, Inuka Capital) and 30+ angels - including unicorn/unicorn founders & CXOs from tech, finance, and real estate.

Vision 2030:

We aim to become the go-to choice for every Indian homebuyer, making real estate transactions trustworthy, easy, and seamless through Propacity-powered developers and brokers. As India's real estate market grows from $250B to a $1T economy by 2030, our mission is to organize, streamline, and bring trust to an industry where India invests their entire life savings.

Job Description

- Develop and execute creative social media campaigns to enhance brand visibility and engagement.

- Design, write, and publish high-quality content (posts, reels, stories, videos) tailored for different platforms.

- Actively engage with followers, respond to comments/messages, and foster relationships with the audience.

- Stay updated on industry trends, emerging platforms, and best practices to optimize content strategies.

- Analyze social media performance metrics and generate reports to measure campaign effectiveness.

Qualification

- 1+ years of experience in social media management (real estate experience is a plus).

- Strong understanding of social media platforms (Instagram, LinkedIn, Facebook, Twitter, YouTube).

- Creative mindset with excellent writing and visual storytelling skills.

- Proficiency in social media analytics and scheduling tools.

- Ability to work independently and handle multiple projects simultaneously.