Marketing Executive 

Responsibilities:

Conceive and develop efficient and marketing strategies.

Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.

Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.

Initiate and control surveys to assess customer requirements and dedication.

Write copy for diverse marketing distributions (brochures, press releases, website material etc.)

Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.

Monitor progress of campaigns using various metrics and submit reports of performance.

Collaborate with managers in preparing budgets and monitoring expenses.

Requirements and skills:

Good understanding of market research techniques, data analysis and statistics methods

Thorough knowledge of strategic planning principles and marketing best practices

Proficient in MS Office and marketing software (e.g. CRM)

Familiarity with social media and web analytics (e.g. WebTrends)

Excellent communication and people skills

Strong organizational and time-management abilities

Creativity and commercial awareness