Company Overview

Placement Partners Consulting is a specialized recruitment firm in the commercial real estate industry, dedicated to connecting top talent with clients across India. Headquartered in Bengaluru, we pride ourselves on delivering exceptional value to our clients and candidates.

Job Overview

We are seeking a Senior Manager of Digital Marketing for a leading real estate company in Bengaluru. This full-time position requires a strategic thinker with expertise in digital marketing to drive our online presence and support our business goals. The candidate should excel in managing and executing digital marketing strategies, utilizing extensive experience in SEO, SEM, Social Media Marketing, and more.

Qualifications and Skills

• Proven track record in digital marketing, with an emphasis on strategic planning and execution in real estate sector with a builder or marketing agency.
• Extensive experience in SEO, capable of driving traffic and improving search engine rankings.
• Proficient in SEM campaigns with hands-on experience in paid search and PPC advertising.
• Strong understanding of social media marketing to enhance brand presence and engagement.
• Expertise in content marketing, including creation, curation, and optimization processes.
• Knowledge of email marketing techniques to effectively reach and engage target audiences.
• Analytical skills to measure, analyze and improve digital marketing efforts using data-driven insights.
• Demonstrated ability to design and implement comprehensive digital strategies that align with business goals.

Roles and Responsibilities

• Develop and implement an effective digital marketing strategy to drive growth and increase brand awareness.
• Oversee all aspects of digital marketing, including SEO, SEM, PPC, social media, and content initiatives.
• Lead and manage digital campaigns from conception to execution, ensuring achievement of business objectives.
• Analyze marketing metrics and reporting on campaign performance to recommend actionable insights.
• Collaborate with cross-functional teams to align digital strategies with overall business goals.
• Manage budgets for digital marketing initiatives, ensuring cost-effective allocation and ROI.
• Stay abreast of digital marketing trends and continuously optimize strategies to stay ahead of competitors.
• Mentor and lead a team of digital marketing professionals to achieve superior results.