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Senior Google Ads Executive
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Senior Google Ads Executive3
Applications
3
Applications
Bangalore
Full-Time
Junior: 1 to 3 years
₹ 25K - ₹ 30K (Per Month)
Posted on Jun 26 2024
About the Job
Skills
Google Ads Management
PPC Advertising
Keyword Research
Ad Copywriting
Campaign Optimization
Analytics and Reporting
Budget Management
google ads management
- Advanced Google Ads Knowledge: Utilize deep understanding of the Google Ads platform, including search, display, video, shopping, and app campaigns, to manage and optimize ad campaigns effectively.
- Strategic Planning and Execution: Develop, implement, and manage comprehensive PPC strategies aligned with business goals. Plan and execute campaigns to achieve optimal performance.
- Data Analysis and Interpretation: Analyze campaign performance data, identify trends, and make data-driven decisions to optimize results. Use tools like Google Analytics for detailed performance reports.
- Keyword Research and Optimization: Conduct thorough keyword research and optimize ad campaigns for maximum relevance and performance.
- Ad Copywriting and A/B Testing: Craft compelling and effective ad copies that drive high click-through and conversion rates. Set up and analyze A/B tests to improve ad performance.
- Project Management: Manage multiple campaigns and projects simultaneously, ensuring timely delivery and optimal performance.
- Budget Management: Manage and allocate budgets across multiple campaigns to ensure cost-effective results.
- Competitor Analysis: Conduct thorough competitor analysis and adjust strategies accordingly.
- Customer Segmentation: Segment audiences and target ads to specific customer groups for higher relevance.
- Technical Skills: Utilize tracking pixels, UTM parameters, and other technical aspects of ad tracking.
Required Skills and Qualifications:
- Certifications: Relevant certifications such as Google Ads Certification and Google Analytics Certification.
- Strategic Vision: Capability to develop and implement long-term strategies that align with business objectives, including setting goals, planning campaigns, and adjusting strategies based on market dynamics and performance data.
- Attention to Detail: Keen eye for detail to ensure that all aspects of campaigns, including keywords, ad copies, budgets, and targeting, are meticulously managed and optimized for maximum effectiveness.
- Adaptability: Flexibility to adapt to the constantly changing digital marketing landscape, staying updated with the latest Google Ads features, industry trends, and best practices.
- Leadership and Teamwork: Leadership qualities to guide junior team members and collaborate effectively with cross-functional teams. Ability to mentor, support, and inspire the team while working cohesively towards common goals.
- Time Management: Excellent time management and organizational skills to handle multiple campaigns and projects simultaneously, ensuring timely execution and optimization.
- Analytical Skills: Proficiency in analyzing campaign performance data, identifying trends, and making data-driven decisions.
- Detail-Oriented: Meticulous attention to detail ensures that all aspects of campaigns, from keyword selection to ad copy and budget management, are carefully monitored and optimized for the best results.
About the company
Software Development: All types of Desktop and Web development along with maintenance and Technical Support for all developed products. Digital Marketing: (SEO) Search Engine Optimisation, (SMM) Social Media Marketing, (PPC) Pay Per Click, Video ads, YouTube Ads, Google ad-words, Google Ad sense. Designing: Web Designing, Brand designing, Package Designing, User Interface Designing. Technical Supp ...Show More
Software Development: All types of Desktop and Web development along with maintenance and Technical Support for all developed products. Digital Marketing: (SEO) Search Engine Optimisation, (SMM) Social Media Marketing, (PPC) Pay Per Click, Video ads, YouTube Ads, Google ad-words, Google Ad sense. Designing: Web Designing, Brand designing, Package Designing, User Interface Designing. Technical Support: Remote Support of Desktops, PC's, and Server's, Content Moderation, Database Management, Sports Analysis. ...Show Less
Industry
digital marketing
Company Size
11-50 Employees
Headquarter
Bangalore
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