Company Overview

At Pathfinder we identify with the need to build Strategy for Innovative Ventures in a 'Digital Native' manner. Our frameworks provide holistic guidance to startups navigating the challenging 0-1 terrain. We imbibe the adage – Strategy is what you see & not what you say, and transforming our frameworks into intuitive playbooks is the act at the end of the play. Strategic Pathfinder Pvt Ltd has 11-50 employees and is headquartered in Bangalore, within the Strategic Management Services industry.

Job Overview

We are looking for a Content Creator Intern to join our dynamic team in Bengaluru. This is a 3-month internship with a chance to morph into a full-time role. You'll be our social media sherpa, conquering platforms like Facebook, Instagram, Twitter, LinkedIn, and even the next big thing that hasn't hit yet.

Qualifications and Skills

• Social Media Management (Mandatory skill): Experience with managing social media platforms including content scheduling and engagement.
• Graphic Design (Mandatory skill): Proficiency in graphic design tools such as Adobe Photoshop or Illustrator.
• Video Editing (Mandatory skill): Ability to create and edit video content using software such as Adobe Premiere Pro or Final Cut Pro.
• Content Writing: Strong writing skills for creating engaging and informative content.
• SEO Optimization: Understanding of SEO principles to ensure content is optimized for search engines.
• Copywriting: Ability to write persuasive and compelling copy for various mediums.
• Creativity: A creative mindset for developing unique and engaging content ideas.
• Communication Skills: Excellent verbal and written communication skills to collaborate effectively with team members and external parties.

Roles and Responsibilities

1. Develop and implement a comprehensive social media content strategy aligned with PathFinder's brand and business goals.

2. Create and curate high-quality content, including images, videos, graphics, and written posts, for platforms such as Instagram, Facebook, Twitter, LinkedIn.

3. Collaborate with the marketing team to plan and execute social media campaigns, promotions, and contests.

4. Monitor and analyze social media performance using analytics tools to identify trends, insights, and areas for improvement.

5. Stay up-to-date with the latest social media trends, algorithms, and best practices to ensure content remains relevant and effective.