Job Description

• Develop, execute, and manage marketing strategies for the organization taking into aspect the our service offering, market demand and positioning.
• Expert in marketing (technical and business) content generation and devising strategies for the channels (Digital and print).
• Expert in continuous monitoring of the marketing efforts and coming up plans to measure and improve.
• Having experience in the past of doing and managing teams responsible for Website, Social Media, corporate presentations, Advertising.
• Oversee and optimize digital advertising campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads).
• Manage website analytics and performance tracking using tools like Google Analytics.
• Collaborate with design, content, and development teams to create engaging and effective marketing materials.
• Stay up-to-date with industry trends and emerging platforms to ensure the company remains
• competitive.
• Manage digital marketing budgets and ensure cost-effective spending.
• Conduct training sessions for internal teams on digital marketing strategies, tools, and best practices.
• Provide ongoing mentorship to junior team members, ensuring continuous professional development.
• Stay updated with the latest digital marketing trends and share knowledge with the team.
• Lead the creation and management of high-quality content for digital channels (blogs, social media, websites, etc.).
• Develop strategies for content distribution and engagement.
• Oversee email marketing campaigns, including automation and segmentation.
• Work closely with other departments (Sales, IT, Design, etc.) to ensure cohesive digital strategies.
• Monitor and report on performance metrics, making data-driven decisions to optimize campaigns.