Company Overview

My Content Cafe, a growth marketing company based in Raipur, Chhattisgarh, is on a mission to help 10,000 businesses grow sustainably. We offer services including growth marketing, search marketing, social media growth, and growth consultancy. Our team analyzes marketing gaps and adapts strategies to stimulate growth while preserving brand authenticity. With a workforce of 11-50 employees, we belong to the Marketing Services industry. For more information, visit our website at www.mycontentcafe.com.

Job Overview

We are seeking a full-time Social Media Manager to join our team in Raipur. The ideal candidate will be responsible for managing our social media platforms, developing online communities, and implementing targeted advertising strategies. If you are passionate about community engagement, brand management, and social media advertising, this role might be the perfect fit for you.

Qualifications and Skills

• Community Engagement (Mandatory skill)
• Social Media Advertising (Mandatory skill)
• Brand Management (Mandatory skill)
• Content Creation: Proven experience in creating engaging, high-quality social media content.
• Social Media Analytics: Ability to analyze performance data and create reports to improve strategies.
• Copywriting: Strong writing skills to create compelling and persuasive copy for social media posts.
• Influencer Marketing: Experience in collaborating with influencers to enhance brand visibility.
• Data Analysis: Ability to interpret data insights to refine and optimize social media strategies.

Roles and Responsibilities

• Develop, implement, and manage our social media strategy across various platforms.
• Create, curate, and manage all published content (images, video, written) to build meaningful connections and encourage community members to take action.
• Monitor, listen, and respond to users in a "social" way while cultivating leads and sales.
• Analyze key metrics and tweak strategies as needed to drive engagement and growth.
• Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
• Oversee social media advertising campaigns and manage advertising budgets effectively.
• Engage with influencers and collaborate to create effective marketing campaigns.
• Stay up-to-date with current technologies and trends in social media, design tools, and applications.