Job Profile / Job Description:

1. Design digital media campaigns aligned with business goals

2. Coordinate the creation of digital content (e.g. website, blogs and press releases)

3. Manage end-to-end digital projects

4. Establish our web presence to boost brand awareness

5. Liase with International Marketing & Sales team to promote the brand.

6. Suggest and implement direct marketing methods to increase profitability

7. Monitor ROI and KPIs

8. Stay up-to-date with digital media developments

9. End-to-end Email campaign delivery

10. Designing responsive email Templates and Landing pages as per requirements

11. Email marketing automation

12. A/B testing split testing

13. Hosting landing pages on domains

14. Delivering email marketing campaigns for Lead generation and maintain database

15. Knowledge should be on SEO & SEA (competence in web-based marketing.)

16. Maintaining campaigns statistics and database

17. Building strategies for user engagement

18. Working on different Email marketing tool like Gmass, ZOHO Mail, SendGrid.

19. Developing campaign strategy

20. Coordinate with other teams MIS and Data team for campaign delivery