Company Overview

We at Misc Archive believe in high quality and exceptional client service which results from our inherent penchant for commitment, dedication and hard work combined with honesty, character, and ethics. Misc Archive has 11-50 employees. Our headquarters are located in Trivandrum. We belong to the digital marketing industry. Visit us at miscarchive.com.

Job Overview

We are looking for a Junior Google Ads Specialist to join our team at Misc Archive. The role is based in Thiruvananthapuram and is a full-time position. The ideal candidate should have 1 to 3 years of relevant work experience in managing Google Ads campaigns.

Qualifications and Skills

• Experience with Data Analysis (Mandatory skill), involving data collection, cleansing, and interpretation.
• Proficiency in Big Data Technologies (Mandatory skill) to handle large data sets efficiently.
• In-depth understanding of Deep Learning (Mandatory skill) methodologies and their applications.
• Knowledge of Machine Learning techniques to improve campaign performance.
• Ability to program in Python for automated reporting and tasks.
• Skill in Statistical Modeling to forecast and analyze advertisement trends.
• Competent in Data Visualization tools to represent data insights effectively.
• Familiarity with Natural Language Processing for ad copy optimization.

Roles and Responsibilities

• Create, manage, and optimize Google Ads campaigns to achieve client objectives.
• Conduct comprehensive keyword research to enhance ad targeting.
• Monitor and analyze campaign performance using data analysis tools.
• Utilize big data and machine learning techniques to identify trends and opportunities.
• Develop and implement deep learning models to predict campaign outcomes.
• Generate detailed reports and provide actionable insights on campaign performance.
• Collaborate with the content team to optimize ad copy using NLP techniques.
• Stay updated with the latest Google Ads features and industry trends.