Company Overview

Margadarsi Chit Fund Pvt Ltd., a 62-year-old company, is part of the Ramoji Rao Group, known for its trust in the financial services industry. With a focus on customer satisfaction, we offer diversified financial solutions across 118 branches in Telangana, Andhra Pradesh, Karnataka, and Tamil Nadu. Headquartered in Hyderabad, Margadarsi is recognized for its expansive reach and commitment to reliable services in financial sectors.

Job Overview

We are seeking a Junior Digital Marketing Executive to join our team in Hyderabad. This full-time position will involve developing and executing a range of digital marketing strategies. The ideal candidate will have a passion for digital marketing and a proven track record in handling various digital campaigns. The role requires a proactive approach to enhancing our digital footprint in the financial services industry.

Qualifications and Skills

• Must have solid expertise in search engine marketing, analytics, and digital strategy (Mandatory skill) for optimizing campaign performance.
• Bachelor's degree from a reputed university.
• Sound technical skills in MS Office, Power BI & Canvas desired
• Proven experience in search engine optimization to boost organic traffic and improve search rankings.
• Proficient in social media marketing to engage audiences and increase brand awareness across digital platforms.
• Experience in crafting compelling content marketing strategies that drive user engagement and conversion.
• Knowledge of email marketing techniques to develop effective campaigns that nurture and convert leads.
• Skill in pay-per-click advertising to execute targeted advertising campaigns that meet performance metrics.
• Ability to analyze performance data to inform decision-making and optimize future marketing strategies.
• Strong communication skills to coordinate with internal teams and external stakeholders effectively.

Roles and Responsibilities

• Develop and implement comprehensive digital marketing strategies to enhance the company's online presence.
• Manage and optimize SEM campaigns to drive traffic and meet key performance indicators.
• Perform SEO interventions aimed at improving site performance and search engine ranking.
• Create and manage engaging social media content to drive customer engagement and brand loyalty.
• Oversee email marketing campaigns with a focus on generating leads and enhancing customer communication.
• Leverage analytics tools to monitor campaign performance and generate reports to guide future strategies.
• Collaborate with cross-functional teams to align digital marketing strategies with business goals.
• Stay updated with industry trends and competitor activities to maintain a competitive edge in the market.