Do you thrive on turning clicks into conversions and data into insights? Are you passionate about optimizing performance and maximizing ROI across digital channels?

If so, then join our dynamic team as a Performance Marketing Specialist and be the driving force behind our growth!

About Us

Welcome to Made For Marketing! Based in the vibrant city of Jaipur, we are a dynamic digital marketing company that transcends geographical boundaries. Our expertise knows no limits as we collaborate with clients from diverse regions and sectors, crafting success stories that resonate globally. At Made For Marketing, we're not just about algorithms and analytics. We're storytellers, brand builders, and digital enthusiasts. With a finger on the pulse of the ever-evolving digital landscape, we're here to amplify your online presence and drive growth like never before. Whether you're an established industry leader or a rising star, our tailored strategies are designed to meet your unique needs. From innovative social media campaigns to SEO solutions that propel you to the top of search results, we're your partners in success. Join us in transforming businesses, reshaping brands, and leaving a digital footprint that stands the test of time. Ready to elevate your digital game? Let's connect and make the digital world work for you!

About the Role:

In this role, you will be the architect and executor of data-driven performance marketing campaigns, playing a crucial part in driving user acquisition, boosting conversions, and maximizing ROI. You'll be responsible for the entire campaign lifecycle, from strategy and planning to execution and optimization, using your analytical skills and creative flair to make every click count.

Responsibilities:

• Campaign Management:
• Develop and execute performance marketing strategies across various digital channels (e.g., paid search, social media, display advertising, programmatic buying).
• Manage campaign budgets and optimize bids based on data insights to achieve key performance indicators (KPIs).
• Conduct A/B testing and implement creative optimization strategies to drive continuous improvement.
• Analyze campaign performance and generate insightful reports to inform future strategies.
• Data Analysis and Reporting:
• Utilize web analytics platforms and data visualization tools to gain actionable insights from campaign data.
• Identify trends and patterns to understand user behavior and optimize campaign targeting.
• Develop and maintain comprehensive campaign reports to track progress and communicate results to stakeholders.
• Collaboration and Innovation:
• Collaborate with internal teams (e.g., creative, product, sales) to ensure seamless campaign execution and alignment with business objectives.
• Stay up-to-date on the latest performance marketing trends and technologies, actively seeking and testing new channels and strategies to maximize growth.

Qualifications:

• Bachelor's degree or Experience in Marketing, Business Analytics, or a related field.
• Minimum 2 years of experience in performance marketing, preferably within a digital agency or similar environment.
• Proven track record of success in driving user acquisition, increasing conversions, and maximizing ROI through performance marketing campaigns.
• Strong analytical skills with experience in web analytics platforms and data visualization tools.
• Excellent communication and presentation skills, with the ability to translate complex data into actionable insights for stakeholders.
• Proactive and results-oriented, with a passion for learning and continuous improvement.
• Experience with specific performance marketing channels (e.g., Google Ads, Facebook Ads, programmatic buying platforms).
• Experience with marketing automation tools and data modeling techniques.
• Strong understanding of conversion optimization principles.

What We Offer:

• A dynamic and collaborative work environment where you can learn and grow.
• The opportunity to work on challenging and impactful projects with a real impact on the company's success.
• Competitive salary and benefits package.
• Professional development opportunities to further advance your skills.

If you're a data-driven performance marketing whiz with a passion for driving results, we want to hear from you!