Job Overview

We are looking for a Junior Digital Marketing Associate to join our growing team in Hyderabad. This is a full-time position ideal for a candidate who has a passion for digital marketing and proven expertise in managing social media campaigns, creating engaging content, and leveraging Meta Ads. As part of our team, you'll work closely with our marketing department to help drive and execute our digital marketing strategy.

Qualifications and Skills

• Proven experience in social media marketing (Mandatory skill)
• Strong content creation skills, including writing and multimedia (Mandatory skill)
• Experience with Meta Ads for effective advertising campaigns (Mandatory skill)
• Knowledge of SEO strategies and techniques to drive organic traffic
• Experience with email marketing platforms and best practices
• Proficiency in Google Analytics for tracking and analyzing web traffic
• Understanding of PPC advertising and its impact on lead generation
• Strong copywriting skills for creating persuasive and engaging content

Roles and Responsibilities

• Develop, implement, and manage digital marketing campaigns across various platforms
• Create high-quality and engaging content for social media, blog posts, email campaigns, and more
• Monitor and manage social media accounts, responding to comments and engaging with the audience
• Analyze performance metrics and adjust strategies to optimize marketing efforts
• Collaborate with the marketing team to align digital marketing efforts with overall brand strategies
• Conduct regular SEO audits and optimize website content for search engines
• Manage email marketing campaigns, including building email lists, creating newsletters, and tracking results
• Track and report on the effectiveness of PPC advertising campaigns
• Stay up-to-date with the latest digital marketing trends and best practices