ASO Executive

Surat
Full-Time
Junior: 1 to 3 years
Posted on Dec 24 2024

About the Job

Skills

App Store Optimization
Keyword Research
Content Optimization
Competitor Analysis
Data Analysis
Mobile Marketing
SEO
Analytics

Company Overview:


LogicGo Infotech is a leading IT Services and IT Consulting company based in Surat. Specialized in delivering exceptional mobile app and web development services, we provide innovative solutions that enhance user experience and offer a competitive edge to our clients' businesses. We are committed to quality and innovation, aligning our expertise with clients' goals to drive business growth.


Job Overview:

We are seeking a dynamic ASO Executive to join our team. The ideal candidate will have between 1 to 3 years of relevant work experience in app store optimization and related tasks. This role involves enhancing the visibility and performance of mobile apps through strategic optimizations.


Roles and Responsibilities

  • Optimize app listings to improve visibility, rankings, and conversion rates across different app stores.
  • Conduct regular keyword research and update app metadata for maximum discoverability and traffic.
  • Develop and execute ASO strategies, including keyword optimization and app promotional content creation.
  • Monitor app performance and provide insights for ongoing app store strategy and growth opportunities.
  • Collaborate with the mobile marketing team to align ASO strategy with broader marketing campaigns.
  • Analyze competitor strategies to implement effective app store optimization tactics.
  • Continuously assess analytics data to stay ahead of app performance trends and make proactive optimizations.
  • Stay updated with the latest trends and changes in app store algorithms and best practices.


Qualifications and Skills

  • Proficiency in app store optimization techniques, ensuring increased visibility and downloads for mobile apps (Mandatory skill).
  • Expertise in keyword research to identify the most effective keywords for app listing and ranking (Mandatory skill).
  • Experience in content optimization to craft compelling app descriptions, screenshots, and promotional texts (Mandatory skill).
  • Ability to conduct competitor analysis to understand the strategies adopted by competitors and adapt best practices.
  • Strong data analysis skills to track and analyze app performance metrics and make informed decisions for optimization.
  • Understanding of mobile marketing strategies to enhance app user acquisition and engagement.
  • Knowledge of SEO techniques to improve app content's search engine and app store visibility.
  • Proficient in using analytics tools to assess app metrics and make data-driven optimization decisions.



Job type:- Full time

Experience:- 1 to 3 Years

Location:- Surat, Gujarat.

Office Work Only.

About the company

At LogicGo Infotech, We deliver extraordinary and easily operated user-friendly Mobile app and web development services to our clients. With our innovative approach and dedication to quality, We provide excellent services that offer a competitive edge to businesses And grow up your business.

Industry

IT Services and IT Consul...

Company Size

11-50 Employees

Headquarter

Surat

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