Our growing creative firm is in need of a talented and experienced writer to craft and edit content for our digital platforms and print publications. The main goal of this role is to generate, nurture and convert leads through informative and engaging content. The ideal candidate will be an expert wordsmith and storyteller that can showcase our product’s value in a compelling way. The successful applicant will be a team player that’s ready to give and receive feedback. You should be a stickler for meeting deadlines and great at multi-tasking, as we balance multiple projects at once. Preference will be given to those with experience in online writing and knowledge of content marketing.

Responsibilities

• Create content campaigns that align with marketing objectives and company goals
• Produce, edit and customize content for all our platforms, including our website, LinkedIn, Medium and Facebook
• Pitch articles to third-party websites for publication and guest post on partner websites
• Perform online and on-the-ground primary research for blog posts, articles, guides and other content
• Work with the marketing team to analyze content performance metrics, such as total attention time, click-through rate and social following growth, and apply those insights to improve existing content and develop better content ideas for the future
• Write and A/B test our web copy, including CTAs, value props and landing pages,

Qualifications

• Ability to research and learn about a wide range of topics
• Excellent teamwork, communication and organizational skills
• Experience working with content management systems, such as WordPress and Drupal
• 2+ years writing experience on SaaS product, Logistic,Travel, Technical content, Web content, Fashion & Life style and health sector
• Bachelor’s Degree in English, Creative Writing, Journalism or related field