Job Overview

We are looking for a passionate and dynamic Marketing Executive to join our team in Coimbatore. This is a full-time, entry-level position suitable for freshers with a work experience of 0 to 1 years. The role primarily involves market research, digital marketing, and campaign management.

Qualifications and Skills

• Market Research (Mandatory skill)
• Experience in digital marketing techniques including PPC, email marketing, and online advertising
• Proficiency in social media platforms and effective social media management
• Ability to create engaging and relevant content for various marketing channels
• Strong analytical skills for interpreting marketing data and trends
• Excellent verbal and written communication skills
• Experience in managing marketing campaigns from planning to execution
• Knowledge of SEO optimization and best practices for improving web presence

Roles and Responsibilities

• Conduct market research to identify opportunities and consumer preferences
• Develop and implement digital marketing strategies to drive online traffic
• Create, curate, and manage published content across various platforms
• Monitor and respond to user interactions on social media
• Analyze campaign performance and generate detailed reports
• Collaborate with the design team to produce high-quality marketing materials
• Optimize website and content for search engines to increase organic traffic
• Stay updated with the latest industry trends and apply best practices