Company Overview

j technologies india private limited is a leading manufacturer in the electronics industry, specializing in GPS devices, reverse cameras, and parking sensors. With a team of 11-50 employees, our company is headquartered in Chennai and committed to delivering innovative solutions. Learn more at www.jtrack.in.

Job Overview

We are looking for a Junior Digital Marketing professional to join our team in Coimbatore. The ideal candidate will have 1 to 3 years of experience in digital marketing and will be responsible for developing and implementing effective marketing strategies. This is a full-time position.

Qualifications and Skills

• Experience in executing successful digital marketing campaigns.
• Expertise in SEO to enhance online traffic through search engine visibility.
• Proven skills in Social Media Marketing to engage and grow our online community.
• Proficiency in PPC Advertising for effective paid search strategies.
• Strong poster design abilities to create visually appealing marketing materials.
• Graphic design proficiency for developing brand-aligned visuals.
• Extensive knowledge in SEM (Mandatory skill) to drive website traffic through paid search.
• In-depth understanding of Content Marketing (Mandatory skill) to create and distribute valuable content.
• Experience in Web Design (Mandatory skill) for maintaining and improving website aesthetics and functionality.

Roles and Responsibilities

• Develop and implement comprehensive digital marketing strategies to increase brand awareness.
• Optimize content for SEO and perform regular website audits to improve search engine rankings.
• Manage social media accounts, create engaging content, and measure the effectiveness of social media campaigns.
• Conduct PPC advertising campaigns, including keyword research, ad copy creation, and performance monitoring.
• Create and design posters, graphics, and other marketing materials to support campaigns.
• Collaborate with the web development team to ensure the website is visually appealing and user-friendly.
• Analyze campaign performance data to measure success and optimize strategies accordingly.
• Stay updated with the latest industry trends and best practices in digital marketing.