We are seeking a highly motivated and results-driven individual to join our team as an Amazon PPC Specialist. The ideal candidate will be responsible for developing and executing effective Amazon PPC strategies to increase sales, drive revenue growth, and optimize advertising campaigns. This role requires a deep understanding of Amazon's advertising platform, strong analytical skills, and the ability to make data-driven decisions to maximize ROI.

Responsibilities:Amazon PPC Strategy Development:

• Develop and execute comprehensive Amazon PPC strategies to increase sales and revenue growth.

• Conduct thorough keyword research to identify high-performing keywords and optimize ad campaigns accordingly.

• Create, manage, and optimize Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to meet Key Performance Indicators (KPIs).

Product Research and Listing Optimization:

• Utilize tools such as Search Query, Brand Analytics, and Data Dive to conduct product research and identify relevant keywords.

• Optimize Amazon product listings to enhance visibility and align with PPC campaign objectives.

Performance Monitoring and Analysis:

• Monitor and analyze campaign performance data regularly.

• Analyze reports on key performance indicators (ACoS, CPC, CTR, conversion rate, revenue) and provide insights to improve campaign performance.

Continuous Learning and Optimization:

• Stay up-to-date with Amazon PPC trends, industry best practices, and algorithm updates.

• Implement campaign changes and optimizations based on evolving trends and platform updates.

Account Management:

• Take ownership of assigned accounts, ensuring all campaigns are executed flawlessly.

• Analyze account performance to identify areas for improvement and implement strategic changes.

Collaboration:

• Work closely with cross-functional teams, including marketing, sales, and product management, to align advertising strategies with overall business goals.

Qualifications:

• Proven experience in developing and managing successful Amazon PPC campaigns.

• Proficient in using tools like Search Query, Brand Analytics, and Data Dive for product research and keyword optimization.

• Strong analytical and problem-solving skills.

• Ability to thrive in a fast-paced and dynamic environment.

• Up-to-date knowledge of Amazon PPC trends and best practices.

If you are passionate about e-commerce, have a track record of driving results through Amazon PPC, and are eager to contribute to the growth of our business, we encourage you to apply.

Job Type

Payroll

Categories

Marketing Managers (Marketing)

Digital Marketing Managers (Marketing)

Marketing Specialist (Marketing)

Digital Marketing Specialist (Marketing)

Product Specialists (Sales)

Must have Skills

• PPC Marketing - 2 Years
• Brand Management - 1 Years
• Amazon Pay Per Click - 2 Years