Company Overview

Insignia Web And Marketing Private Limited is a leading Web Design & Development, Digital Marketing Company founded in 2012. We provide a wide range of services including website design, website development, e-commerce solutions, search engine optimization, mobile application development, and digital marketing solutions. We are dedicated to becoming a leading application and program developer, constantly improving our techniques to stay ahead in the field of web and web 2.0.

Job Overview

We are looking for a skilled and experienced Digital Marketing Executive to join our team at Insignia Web And Marketing Private Limited. As a Digital Marketing Executive, you will be responsible for planning, implementing, and managing our digital marketing campaigns. You will utilize your expertise to drive brand awareness, increase website traffic, and generate leads through various online channels. This is a full-time position based in Bhopal, Madhya Pradesh, India, and requires 1 to 3 years of experience in digital marketing.

Qualifications and Skills

• Proven experience as a Digital Marketing Executive or similar role with 1 to 3 years of experience.
• Solid knowledge of online marketing channels and strategies, including social media marketing, SEO, PPC, and email marketing.
• Experience in managing paid digital advertising campaigns on platforms like Google AdWords, Facebook Ads, or LinkedIn Ads.
• Proficient in content creation and copywriting for digital marketing purposes.
• Familiarity with website analytics tools such as Google Analytics.
• Excellent analytical and problem-solving skills.
• Strong communication and interpersonal skills.
• Ability to work independently and handle multiple projects simultaneously.
• Passionate about digital marketing and staying updated with industry trends and best practices.

Roles and Responsibilities

• Develop and implement digital marketing strategies to drive online traffic to the client's website.
• Manage and optimize paid digital advertising campaigns across platforms such as Google AdWords, Facebook Ads, and LinkedIn Ads.
• Create and manage content for social media platforms to enhance brand awareness and engage with the target audience.
• Conduct keyword research and implement SEO strategies to improve website ranking on search engines.
• Monitor and analyze the performance of digital marketing campaigns using various analytics tools such as Google Analytics.
• Generate monthly reports on digital marketing activities and present insights and recommendations to the management team.
• Stay updated with the latest digital marketing trends and technologies and propose innovative ideas to improve campaign effectiveness.